Mobile Shopping Is Heating Up

Posted on January 26, 2013 by bermanevansretail
In 2011, U.S. retail sales via mobile devices totaled $13.63 billion. By 2016, annual retail sales through mobile media are expected to reach $86.86 billion.
As eMarketer notes: “With digital storefronts just an arm’s length away, millions are reaching first for their smartphone [or tablet] when the urge to shop strikes. Whether at home or on the go, these consumers use their phones [and tablets] to browse and research products, hunt for deals, and make purchases.”
Click the chart to learn more about mobile shopping trends.

 

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , | Leave a comment

Fun Facts About McDonald’s

Posted on January 25, 2013 by bermanevansretail
McDonald’s is the largest fast-food chain on the globe — and a big hit in virtually every region worldwide. As the company’s Web site notes. McDonald’s has more than “34,000 local restaurants serving approximately 69 million people in 119 countries each day. More than 80% of McDonald’s restaurants worldwide are owned and operated by independent local men and women.”
Click the golden arch for 18 fun facts about McDonald’s from Business Insider.

Photo by AP Images

 

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , , | Leave a comment

FaceCake: A Personalized Shopping Experience

Posted on January 24, 2013 by bermanevansretail
A while back, we blogged about Intel’s Magic Mirror. Now, here’s a related new type of technology from FaceCake.
FaceCake Marketing Technologies, Inc. has developed a personalized interactive Visual Demonstration System (VDS) that enables shoppers to “manipulate their own images, with a wide range of image transformation and animation capabilities, to try on and try out various products and services. The patented Mirror Image Marketing solution provides user-specific, highly targeted promotion of products on user images, for unprecedented levels of personalization.”
Click the photo to see a video clip from Forbes on FaceCake.

 

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Retail Executive Interviews, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , , | 1 Comment