Retail Management Supplements
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Tag Archives: experiential retailing
To create an outstanding customer experience, many firms want to use new high-tech tools. Thus, some now experiment with artificial intelligence. And others track shoppers online and in stores. Still other firms market voice-activated digital assistants and employ online chatbots. … Continue reading
As we know, Amazon dominates the world of online retailing. And it is a very creative firm. Think about the Kindle, the Kindle Fire, Alexa, and Amazon Prime. Hence, the title of today’s post — Amazon primes for more. Clearly, … Continue reading
Earlier this year, we asked: What’s Ahead for the Subscription Box Service? Now, we have more information to answer that question. According to recent research, subscription box services yield mixed results. So, what exactly are subscription boxes? According to Jameson … Continue reading
Each holiday season seems to be more stressful. We worry about getting the right gifts. And at the right prices. Also, we may get uptight about seeing family members. Hopefully, that is not the case. This post is intended to … Continue reading
As we know, personalized retailing is a big deal. Thus, personalized retailing’s future looks engaging [pun intended 🙂 ]. Let’s see why. And offer several tips. Background on Personalized Retailing So, how should we define personalized retailing? Consider these … Continue reading