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Tag Archives: multichannel
Popularity of Bricks and Clicks
For today’s shopper, there are three shopping formats from which to choose: bricks, clicks, and a combination of bricks and clicks. It should come as no surprise that the majority use both online and offline channels. 27% shop either only … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bricks and clicks, experiential retailing, McKinsey, multichannel
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Digitizing the Retail Supply Chain
In the search for both cost efficiency and maximizing the customer experience, retailers are turning more to digital tools. And their supply chain partners are a key part of this process. Today, we look at several videos showing digitization in … Continue reading
How to Live in the Cloud
With many firms now allowing employees to work off premises, we see the use of cloud software rising. Thus, how to live in the cloud takes on more importance than ever. Yet, we don’t always know about all of the … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing
Tagged cloud, customer expectations, cyber security, multichannel, planning, trends
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