Tag Archives: supply chain

Fast Fashion Getting Faster

Today, numerous fashion marketers are following one very strong trend: fast fashion getting faster. And this represents a competitive advantage. These prior posts also look at fashion activities: Macy’s Social Media Superstars Young Adult Views Toward Brands Virtual Reality Live … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , | Leave a comment

Digitizing the Retail Supply Chain

In the search for both cost efficiency and maximizing the customer experience, retailers are turning more to digital tools. And their supply chain partners are a key part of this process. Today, we look at several videos showing digitization in … Continue reading

Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together, Technology in Retailing, Video Clips (non-career) | Tagged , , , , | 1 Comment

The “New” Retailing Transforms Logistics

Logistics is a key factor in determining a company’s success, since it impacts on delivery times, inventory levels, sales levels, and customer satisfaction. As a definition, logistics encompasses the activities concerned with efficiently delivering raw materials, parts, semi-finished items, and … Continue reading

Posted in Global Retailing, Part 5: Managing a Retail Business, Technology in Retailing | Tagged , , , , | Leave a comment