Tag Archives: mobile media

Mobile Drives E-Commerce Globally

Just a decade ago, virtually all E-commerce was conducted via laptops and desktops. But today, mobile drives E-commerce globally. And E-commerce remains the best growth vehicle for many companies. Check out this prior post: Important New Report on 2017 Internet … Continue reading

Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Technology in Retailing | Tagged , , , , , | 1 Comment

Restaurant Food Delivery Competition Heats Up

Uber has grown rapidly as an alternative to the taxi. Nonetheless, Uber wants to be more than just a passenger app. And one of its more recent pursuits is Uber Eats, a restaurant food delivery service that already operates in … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Video Clips (non-career) | Tagged , , , , , , , , , , , | 1 Comment

Global Social Media Ad Spending Is Booming

As reported by eMarketer: “Advertisers in the U.S. and Canada place a premium on social media and will ramp up paid spending on social networks 31.0% this year to pass $10 billion for the first time. Social network advertising in … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment