Tag Archives: technology

Free Internet Connections at McDonald’s

Posted on February 1, 2013 by bermanevansretail

For years, retailers such as Starbucks and Panera Bread have encouraged their customers to use wireless in-store Internet connections — usually, for free.  Now, we can add McDonald’s to the mix, where Web access is sometimes used in a different … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , | Leave a comment

Augmented Reality: “Magic Mirrors” Getting Even More Attention

Posted on January 31, 2013 by bermanevansretail

As we have reported before in two different posts (1, 2), in-store augmented (virtual) reality has been garnering a lot of attention. Now, Great Britain’s Tesco can be added to the list of retailers that are trying out some form … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , | 1 Comment

FaceCake: A Personalized Shopping Experience

Posted on January 24, 2013 by bermanevansretail

A while back, we blogged about Intel’s Magic Mirror. Now, here’s a related new type of technology from FaceCake. FaceCake Marketing Technologies, Inc. has developed a personalized interactive Visual Demonstration System (VDS) that enables shoppers to “manipulate their own images, with … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Retail Executive Interviews, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , , | 1 Comment