Tag Archives: Internet

Gamification of Retail Loyalty Programs

Retailers have used loyalty or membership rewards programs as a customer retention tool. Research by Accenture Labs shows that “42 percent of customers are enrolled in retail loyalty programs, and these customers generate 12 percent to 18 percent more in … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , | Leave a comment

Clicks to Bricks Strategy – Reaches Tipping Point in 2018

Clicks to Bricks Strategy – Reaches Tipping Point in 2018 Continue reading

Posted in Part 4: Store Location Planning, Part 7: Communicating with the Customer, Web, Nonstore-Based, and Other Forms of Nontraditional Retailing | Tagged , , , , | Leave a comment

Amazon’s $15 Minimum Hourly Wage – Reactionary or a Smart Business Move?

On October 2, Amazon unilaterally announced that all its US-based employees – 250,000 full-time and part-time, 100,000 seasonal and temporary agency staff will earn a minimum wage of $15 an hour effective November. This will also apply to workers at … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Technology in Retailing, Video Clips (non-career) | Tagged , | 1 Comment

Upward Mobility: Digital Retail Careers

The growth of online and mobile shopping requires a talent pool of employees who can ensure an easy and productive online experience.  Bryan Pearson in his Forbes article notes that as retail evolves “the most promising jobs will involve insights, … Continue reading

Posted in Career Useful Information, Careers in Retailing, Web, Nonstore-Based, and Other Forms of Nontraditional Retailing | Tagged , , , , | Leave a comment

Retail Job on Resume Pay Dividends in Other Sectors

On September 28, we reported on 2018 Universum Survey of Top Global Employers for Business Students. The retail industry is the largest non-government employer in the U.S. supporting 42 million jobs and is often the first employment opportunity for many … Continue reading

Posted in Career Useful Information, Career Video Clips, Careers in Retailing, Technology in Retailing | Tagged , , , , , | Leave a comment

You and Your Next Car: A Match Made in Heaven…or an App?

Despite their love for cars, most Americans do not like shopping for a new car, it rates lower than cleaning toilets or going for jury duty! Cars.com’s service “Matchmaking Experience” is leveraging proprietary machine-learning algorithms to provide personalized recommendations based … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , | Leave a comment

Americans Want GDRP-Style Laws

On May 25, 2018, Europe’s General Data Protection Regulation (GDPR) went effect. Thus, a good topic for discussion involves whether Americans want GDRP-style laws. As Dyfed Loesche wrote for Statista: “Anybody doing business in the digital realm should be able … Continue reading

Posted in Global Retailing, Online Retailing, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , | Leave a comment