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Tag Archives: display
Key Insights on Retailing
RetailNet Group has two excellent blogs on retailing. Check out the blog that covers the digital world’s interconnectedness with retailing by clicking the image. Check out the the blog that covers in-store trends by clicking the image.
Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged blog, digital, display, global, in-store, merchandising, opportunity, promotion, retail analytics, RetailNet, shopping, social media, technology, tips, trends
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In-Store Digital Experience Can Raise Brand Awareness and Engagement
Intel has published a very informative report about in-store digital technology. The report features Media-Saturn Group, a leading European retail chain. According to the report: “Many retailers are apprehensive about rolling out a large, complex digital signage network, and rightfully so. The cost and … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged consumer electronics, display, Europe, experiential retailing, global retailing, Intel, Media-Saturn Group, merchandising, opportunity, shopping, success, technology
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Target Stores: Designed to Sell
Like many other retailers, Target designs its store interiors to maximize shopper interest, encourage in-store browsing, and stimulate impulse purchases. This week, Businessweek presented an in-depth, behind-the-scenes at how Target stores are designed. As Sam Grobat writes: “The company’s slogan … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged atmospherics, customer expectations, customer service, display, experiential retailing, impulse, merchandising, planning, promotion, shoppers, shopping, store design, store layout, success, Target
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Retailing: From A to Z 