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Tag Archives: technology
Google Testing Same-Day Delivery Service
Just yesterday, we blogged about Google’s plans for opening stores. There are also reports that Google has begun testing its entry into the emerging same-day delivery competitive marketplace. This involves Google assisting other firms rather than delivery from Google-owned stores. According to … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing
Tagged customer expectations, customer loyalty, customer service, delivery, Google, inventory management, location, logistics, merchandising, multichannel, online shopping, opportunity, planning, promotion, same day, success, technology, trends
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Store Mannequins Mimic Customer Movements in Japan
There are many fun uses of technology by Japanese retailers to encourage more shopper engagement. John Yong reports for designtaxi.com that: “Japanese clothing retailer United Arrows has found an innovative way to make customers pay attention to its display windows. It … Continue reading
Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career)
Tagged customer expectations, display, experiential retailing, fun, global, interactive, Japan, Kinect, mannequin, merchandising, mimicry, movement, opportunity, promotion, shoppers, storefront, technology, Tokyo, trends, United Arrows, video
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Smartphone Technology and McDonald’s Australia
McDonald’s franchises in Australia have devised a clever smartphone-enabled promotion campaign.
Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing, Video Clips (non-career)
Tagged app, Australia, customer expectations, customer loyalty, customer service, experiential retailing, global, location, McDonald's, merchandising, mobile shopping, promotion, smartphone, social media, technology, video
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