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Tag Archives: location
Kindlemania?
This week, Amazon made a major announcement of a new series of Kindle Fires and Kindles through the media and at its Web site. And NPD offered its take on this. Read the announcement and the commentary beneath it. After analyzing the … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged Amazon, Apple, competition, customer expectations, customer service, experiential retailing, iPad, Kindle Fire, location, merchandising, online shopping, opportunity, technology, trends
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The Boom in Location Tagging: An Opportunity for Retailers
It is certainly time for retailers to better understand how people are using location tagging via their mobile devices — and to act appropriately in driving more of those people to their stores. As reported by eMarketer: “Mobile audience media … Continue reading
Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged experiential retailing, Facebook, Google, Instagram, JiWire, location, location tagging, mobile shopping, multichannel, opportunity, shoppers, social media, trends, Twitter
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