Tag Archives: customer expectations

Can Apparel Startups Bypass Traditional Retail Channels?

Many entrepreneurs would LIKE to establish their own direct-to-consumer sales channel rather than market their merchandise through retail stores. Why? They would like greater control, a bigger share of profits, and other reasons. But, this is often not feasible. The … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Google Testing Same-Day Delivery Service

Just yesterday, we blogged about Google’s plans for opening stores. There are also reports that Google has begun testing its entry into the emerging same-day delivery competitive marketplace. This involves Google assisting other firms rather than delivery from Google-owned stores. According to … Continue reading

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

Store Mannequins Mimic Customer Movements in Japan

There are many fun uses of technology by Japanese retailers to encourage more shopper engagement. John Yong reports for designtaxi.com that: “Japanese clothing retailer United Arrows has found an innovative way to make customers pay attention to its display windows. It … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment