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Tag Archives: video
Mobile App Privacy Concerns Varies by Segment
As retailers turn more to mobile apps, they need to understand the privacy concerns of their customers. Click the chart to learn more from eMarketer.
Posted in Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing
Tagged app, customer expectations, ethics, identity theft, mobile shopping, online shopping, privacy, segmentation, shoppers, social media, trust, video
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The Evolving Retail Supply Chain
Retail supply chains are constantly evolving due to changes in technology and consumer expectations, as well as competitive pressure. With regard to apparel retailers, for example, Amy Roach Partridge reports for Inbound Logistics: “Gone are the days of single-channel apparel … Continue reading
Posted in Online Retailing, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing
Tagged customer expectations, customer loyalty, customer service, experiential retailing, multichannel, segmentation, shoppers, shopping, trends, video
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How Wireless Phone Carriers Will Benefit from the iPhone 5
Until now, Apple has received the main benefits from its iPhones. Because of the popularity of the iPhone, wireless carriers have sold new iPhones for far less than they paid for the phones. They have tried to make up for … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing, Video Clips (non-career)
Tagged Apple, AT&T, business model, customer expectations, customer loyalty, experiential retailing, global, iPhone, mobile shopping, retailing, smartphone, trends, Verizon, video
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