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Tag Archives: strategy
A Small Florist Flourishes
Today, times remain tough for a wide variety of retailers — both large and small. But, as always, there are some shining stars. And we can learn from them. One such star is Andrea Glass, a florist in Louisville, Kentucky, … Continue reading
Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Andrea Glass, Boston’s Floral Couture, competition, customer expectations, customer loyalty, customer service, entrepreneur, experiential retailing, florist, Louisville, merchandising, small business, strategy, success
2 Comments
Trends in Entrepreneurship by Women
As we have noted before, there are a number of resources available to help women entrepreneurs level the playing with their male counterparts. Nonetheless, as Mathilde Collin — co-founder and CEO of Frontapp, a collaborative E-mail app — observes for … Continue reading
Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business
Tagged challenges, competition, entrepreneur, men, opportunity, planning, retail analytics, strategy, tips, trends, women
3 Comments
