-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: multichannel
The Changing Nature of South Korean Retailing
With 50 million people, South Korea represents a large retail marketplace. It is one that that is undergoing significant change. As reported by Evan Ramstad, writing for the Wall Street Journal: “The look of South Korean retailing, long a stranglehold … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, experiential retailing, global, multichannel, online shopping, shoppers, South Korea, trends
Leave a comment
New Data on Retailers and Social Media
As we have noted before, many retailers are active — and popular — users of social media. But, they are not necessarily using social media to drive revenues. eMarketer reports that: “Even as fewer ‘buy now’ and ‘add to cart’ … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, eMarketer, experiential retailing, Facebook, multichannel, opportunity, planning, promotion, retail analytics, segmentation, social media, trends
Leave a comment
The High-Tech Brick-and-Mortar Store
We know how aggressively some retailers are using digital technology outside of the store. Now, more firms are becoming whizzes with the “digital brick-and-mortar store.” According to Olga Kharif, writing for Businessweek: “Retailers that relied on impulse buys, especially along … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged bricks meets clicks, customer expectations, customer loyalty, customer service, digital brick-and-mortar store, entrepreneur, experiential retailing, infographic, merchandising, mobile shopping, multichannel, opportunity, planning, promotion, retail analytics, technology, trends
1 Comment
