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Tag Archives: global
Window Shopping Goes High Tech
High-tech window displays are bringing new life to shopping. It’s fun, too. Consider this illustration: adidas NEO “is taking window shopping to a new level with an interactive digital window concept that connects to your smartphone. Now it is possible to shop … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career)
Tagged adidasNeo, customer expectations, display, experiential retailing, global, interactive, merchandising, multichannel, QR, social media, technology, video, window
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Domino’s Slows Down to Make Better Pizza
Domino’s has certainly turned things around with its better-made pizza, several new pizza products, and clever TV ads. Check out the Domino’s slowing down ad and the new humorous ad in India.
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Video Clips (non-career)
Tagged competition, customer expectations, customer loyalty, customer service, Domino's, experiential retailing, global, India, location, merchandising, opportunity, strategy, success, video
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Digital Europe
The digital revolution has taken off in Europe. Check out this infographic to see how. 5 Trends in European Digital Consumption infographic
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing
Tagged customer expectations, digital, Europe, experiential retailing, global, infographic, information, multichannel, online shopping, social media, technology, trends
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