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Category Archives: Part 3: Targeting Customers and Gathering Information
An Infographic Look at Amazon.com
We know Amazon.com is enormous. But, just how big an online retailing presence is the company? As Stephanie Mlot reports for PCmag.com: “The beauty of Amazon.com is the ability to browse hundreds of thousands of products on one Web site. … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged Amazon, competition, customer expectations, customer loyalty, customer service, experiential retailing, infographic, logistics, merchandising, multichannel, online shopping, opportunity, retail analytics, social media, strategy, success, Target, Wal-Mart
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The Founder of Zara: The Third-Richest Man in the World
Who is Amancio Ortega Gaona? He is one of the most reclusive billionaires in the world and the founder of the wildly popular Zara apparel chain (part of his Inditex Group). Let’s learn more about him. As reported by Vivienne Walt … Continue reading
Posted in Careers in Retailing, Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing
Tagged Amancio Ortega Gaona, apparel, business model, customer expectations, customer loyalty, customer satisfaction, entrepreneur, fashion, global, Inditex, inventory management, logistics, multichannel, opportunity, strategy, success, Zara
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Key Trendwatching Predictions for 2013
Each year, Trendwatching publishes a report on consumer trends and expectations to recognize for the coming year. For this year, Trendwatching observes that: “2013 will be the perfect storm of necessity and opportunity: some economies will do OK(-ish), others will … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Technology in Retailing
Tagged 2013, customer expectations, entrepreneur, experiential retailing, global, information, merchandising, retail analytics, segmentation, shopping, social media, technology, trends, Trendwatching
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Retailing: From A to Z 