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Category Archives: Part 1: Overview/Planning
Eat Fresh at Subway
Subway has become a global fast-food phenomenon — with more than 37,000 locations worldwide. Although it is famous for “Jared” (the real consumer who lost a lot of weight eating Subway heros) and the “$5 dollar foot long,” Subway is a … Continue reading
Posted in Career Useful Information, Careers in Retailing, Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, customer loyalty, customer service, entrepreneur, fast food, Fred DeLuca, global, location, merchandising, planning, pricing, promotion, segmentation, Subway, success
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Multi-Channel Trends
As we have frequently blogged (see this post, for example), multi-channel retailing is the wave of today and tomorrow. The retailers that succeed in the long run will be those that do the best job in this area. Recently, Platt … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing
Tagged competition, customer expectations, customer service, experiential retailing, inventory management, location, merchandising, multi-channel, multichannel, omni channel, Platt Retail Institute, shopping, strategy, technology, trends
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Business Intelligence Comes to the Fore at Loehmann’s
Business intelligence is important for retailers of all sizes and types. This point is driven home by the example of Loehmann’s, a discount apparel chain that was founded in 1921! As Matt Pillar reports for Integrated Solutions for Retail: “It’s been a … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 8: Putting It All Together, Technology in Retailing
Tagged business intelligence, competition, customer expectations, information, Integrated Solutions for Retail, Loehmann's, opportunity, planning, research, shopping, technology
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Retailing: From A to Z 