Tag Archives: research

eBay Asking Customers What They Want

eBay has been on a roll. And part of it is due to eBay asking customers what they want. Rather than making assumptions about shopper desires. That is vital for online retailers, too. As Tom Ryan reports for RetailWire: “eBay has … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing | Tagged , , , | Leave a comment

Interesting Retailing Quotes and Data on Social Media

The Retail Owners Institute has assembled an interesting assortment of quotes from a self-selected sample of retailers (two-thirds of whom operate only one store) regarding their social media practices, and conducted research on this topic. Even among small retailers, social … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 2 Comments

In-Store Analytics Pick Up the Pace

As we have written about several times before (see, for example, 1, 2, 3), retail analytics have become much more sophisticated and illuminating in recent years. A story in Businessweek by Olga Kharif further illustrates what smart retailers are doing: “Feel … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

How Progressive Retailers Are Using Shopping Data

More retailers recognize the importance of shopping data analytics than ever before. So, what are the cutting-edge retailers doing (those besides Amazon, 🙂 )? As reported by Alteryx: “Based on a recent Alteryx and RetailWire survey of nearly 350 retailers … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , , | Leave a comment

Entrepreneurs Doing Well

As the economy has picked up, so has the performance of entrepreneurs and other small businesses. According to a new research study by Manta, the largest online community dedicated to small businesses: “Small business success has increased since last year. The … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , | 2 Comments

Can Bricks-and-Mortar Retailers Get Better Consumer Data?

Online retailers are able to generate enormous amounts of information about shoppers — quickly  and inexpensively. Store-based retailers often wish that it was so simple for them to obtain such data. Consider these observations from Dawn Klingensmith, reporting for the Path to … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

Technology Trends and Retailing

According to a report by consulting firm KPMG:  “Know thy customer. Know thyself. Surely seems simple enough. Yet, as our 2013 Retail Industry Outlook survey confirms, in today’s ever-evolving and dynamically changing retail industry, traditional business models and customer segments … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , | 4 Comments