Tag Archives: Retail Owners Institute

Free Resources from the Retail Owners Institute

As we have have reported many times (see, for example, 1, 2, 3, 4), the Retail Owners Institute (ROI) is a tremendous resource for those interested in starting and/or expanding a small retail business. Take a look at all of … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , | 1 Comment

Interesting Retailing Quotes and Data on Social Media

The Retail Owners Institute has assembled an interesting assortment of quotes from a self-selected sample of retailers (two-thirds of whom operate only one store) regarding their social media practices, and conducted research on this topic. Even among small retailers, social … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 2 Comments

Hands-On Tools to Improve Profitability

As we have reported before, the Retail Owners Institute (ROI) provides many free or inexpensive resources. For example, see 1, 2, 3, 4, and 5.  Here are two other helpful resources from ROI: The ROI’s SPEEDY Expense Analyzer for Retailers — “Analyzing business … Continue reading

Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , | 1 Comment

A Valuable Site for Retail Startups

The Retail Startup is a Web site operated by the popular Retail Owners Institute (an organization we have referenced several times before — see, for example, 1, 2, 3): “The Retail Owners Institute has developed this site as a kind of … Continue reading

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | 4 Comments

Rating a Store from the Shopper’s Viewpoint

As Patricia M. Johnson, CMC and Richard F. Outcalt write for the Retail Owners Institute: “We’ve all shopped stores that have made such a bad first impression we’ve vowed they won’t have the opportunity to make a second. But even if you … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 3 Comments

Better Determining Profit

Do you have a good handle on your profits? Looking for a different perspective? Well, here’s one. The Retailer Owners Institute has produced a resource titled “Retailer’s Profit Finder.”  As ROI notes: “The typical accounting package lists expenses in alphabetical order. … Continue reading

Posted in Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , | Leave a comment

Do You Know How Shoppers Rate Your Store?

We recognize that shoppers today often have high expectations with regard to the store shopping experience. Do you regularly track your customers’ attitudes across a wide range of store shopping attributes? The Retail Owners Institute (ROI) puts it this way: “We’ve … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment