Tag Archives: information

Technology Trends and Retailing

Posted on July 8, 2013 by bermanevansretail

According to a report by consulting firm KPMG:  “Know thy customer. Know thyself. Surely seems simple enough. Yet, as our 2013 Retail Industry Outlook survey confirms, in today’s ever-evolving and dynamically changing retail industry, traditional business models and customer segments … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , | 4 Comments

The Power of Yelp

Posted on July 7, 2013 by bermanevansretail

Yelp “is the best way to find great local businesses. People use Yelp to search for everything from the city’s tastiest burger to the most renowned cardiologist. What will you uncover in your neighborhood?” Yelpers have posted over 39 million local reviews. And in … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | Leave a comment

bebe’s Omni-Channel Approach

Posted on July 6, 2013 by bermanevansretail

bebe is “the go-to destination for chic, contemporary fashion. The brand evokes a mindset — an attitude, not an age. It’s a true original, always defining fashion’s next stride forward. Designed for the confident, sexy, modern woman, bebe is a global … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | 1 Comment