Tag Archives: customer service

The Online Shopper’s Road to Happiness — Or Unhappiness

Posted on July 10, 2013 by bermanevansretail

Look at this infographic to see what makes online shoppers happy or unhappy with their shopping experiences.    

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , , | Leave a comment

Global Retail: The Future of Digital

Posted on July 9, 2013 by bermanevansretail

The digital era is booming globally for retailers and their customers. Retail Touchpoints reports that: “As many as 90% of consumers say they trust online recommendations for products; and up to 25% of social media shoppers say they use social … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , , , | 1 Comment

bebe’s Omni-Channel Approach

Posted on July 6, 2013 by bermanevansretail

bebe is “the go-to destination for chic, contemporary fashion. The brand evokes a mindset — an attitude, not an age. It’s a true original, always defining fashion’s next stride forward. Designed for the confident, sexy, modern woman, bebe is a global … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | 1 Comment