Tag Archives: online

Interesting Facts Online Versus Offline Commerce

Posted on August 20, 2018 by bermanevansretail

As we have noted before, marketers must understand shopper online-offline psychology. In this post, we add several interesting facts online versus offline commerce.   Interesting Facts Online Versus Offline Commerce Thanks to Josh Wardini for authoring this section of today’s … Continue reading →

Posted in Online Retailing, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment

Tips on How to Get Great Customer Reviews

Posted on August 28, 2017 by bermanevansretail

We know that lousy customer reviews can be the KOD (kiss of death) for some retailers. We also know that strong customer reviews can enhance sales in a meaningful way. So, how do we get great customer reviews? Consider these … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , | Leave a comment

Online Grocery Shopping by Age and Location

Posted on August 17, 2017 by bermanevansretail

Online grocery shopping is still in infancy; but it is consistently growing — especially with the same-day delivery services expanding rapidly. According to  Monica Melton, writing for eMarketer: “With Amazon, Walmart, and other big players jockeying for a position in … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , , , | 2 Comments