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Category Archives: Video Clips (non-career)
How Wireless Phone Carriers Will Benefit from the iPhone 5
Until now, Apple has received the main benefits from its iPhones. Because of the popularity of the iPhone, wireless carriers have sold new iPhones for far less than they paid for the phones. They have tried to make up for … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing, Video Clips (non-career)
Tagged Apple, AT&T, business model, customer expectations, customer loyalty, experiential retailing, global, iPhone, mobile shopping, retailing, smartphone, trends, Verizon, video
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Wal-Mart Ramps Up in Africa
As we noted yesterday, Wal-Mart is a very creative and innovative firm, not just a giant discounter that sells a lot of stuff. Another indication of this is the retailer’s heightened interest in doing business in Africa. Devon Maylie, writing … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together, Video Clips (non-career)
Tagged advertising, Africa, global retailing, Massmart Holdings, merchandising, opportunity, planning, shopping, South Africa, trends, video, Wal-Mart
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