Category Archives: Social Media and Retailing

Retail conversations are increasingly two-way interactions; many blogs have a great impact on given retailers’ performance (and blog messages are not typically controlled by the retailers).

What’s Ahead in 2013

Posted on January 5, 2013 by bermanevansretail

JWT has just released its “100 Things to Watch in 2013″ report. Click the image to access the slideshow – lots of interesting stuff here!  

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

How Store Retailers Can Compete in a Digital World

Posted on December 30, 2012 by bermanevansretail

Randall Stone is a senior partner and director of customer experience and retail design for Lippincott. His clients have included Starbucks, Foot Locker, RadioShack, and The Limited. Recently, Stone identified six retail tactics to enhance the in-store shopping experience: Go … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment

Life Out of the Box: A Story of Giving Back

Posted on December 24, 2012 by bermanevansretail

With the holiday shopping season coming to a close, here’s a very inspirational story that highlights the spirit of “giving back.” We ALL need to think about how we can give back, too!! Life Out of the Box is a … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , | Leave a comment