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Category Archives: Part 5: Managing a Retail Business
When’s the Best Time to Shop for the Holidays?
Consumers have many sources to consult when purchasing holiday gifts, from shopping tips to price trackers. The Wall Street Journal has created a new interactive Christmas Sales Tracker tool: “The Journal created this tracker to monitor price movements for the holiday’s hottest … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged 2014, Christmas Sale Track, holiday, interactive, merchandising, multichannel, pricing, real-time, shopping, tips, Wall Street Journal
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Gucci’s Mobile Apps Enhance the Customer Experience
Learn how Gucci is arming both its customers and store teams with mobile apps that have enabled this luxury retailer to provide even better personalized customer service.
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, experiential retailing, Gucci, mobile app, mobile media, multichannel, opportunity, promotion, social media, technology, trends, video, YouTube
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Global Shipping
For a long time, E-commerce has focused on shipments from within the country where the purchases are made — due to the high shipping costs and the related paperwork. But, recently, this has been changing substantially, as more E-consumers are … Continue reading
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business
Tagged customer expectations, customer service, e-commerce, E-tailing, global, infographic, inventory management, Multichannel Merchant, Pitney Bowes, shipping, shopping, trends
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