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Category Archives: Online Retailing
The Pulse of the Online Shopper: 2013
Retailers can never have enough information about the trends in the marketplace — whether online or offline. As we know, the shopping trip is constantly evolving and needs constant attention. UPS, in conjunction with comScore, has just published its 2013 … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged ComScore, customer expectations, customer service, merchandising, online shopping, opportunity, promotion, shopping, trends, UPS
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CSA’s State of the Industry: 2013
Chain Store Age has just published its 2013 “State of the Industry” issue. Click the image to see the special section on the status of retailing. Lots of things are happening. Included are data on the top 100 retailers. The … Continue reading
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged 2013, Chain Store Age, industry
3 Comments
An Innovative Starbucks Collaboration
Starbucks has often been an innovator, going back to the days when it introduced free Wi-Fi into its stores. So, the recent launch of its new Starbucks Refresher fits right in for the retailer. As Nielsen reports: “A product launch … Continue reading
Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged innovation, merchandising, multichannel, Nielsen, opportunity, planning, promotion, SheKnows.com, social media, Starbucks
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