Tag Archives: trust

When Do Consumers Shop? (Hint: Many Do While at Work)

Posted on February 16, 2013 by bermanevansretail

As we know, the Internet has dramatically changed the shopping behavior of lots of people. But employers may not be pleased by one big shift in shopping: the number of people who purchase online while they are supposing to be … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , , | 1 Comment

Online Shopping: Follow the Bouncing Prices

Posted on February 2, 2013 by bermanevansretail

Online retailing enables companies to regularly (instantly, if they like) change the prices they offer — to reflect competition, low or peak seasons, sales of particular items, and so forth. This means, for both buyers and sellers, product pricing is … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , | Leave a comment

lululemon: 2013 International Retailer of the Year

Posted on January 21, 2013 by bermanevansretail

As the retailer says at it Web site: “Founded in Vancouver BC in 1998, the first lululemon shared its retail space with a yoga studio. We’ve been growing ever since, and our technical yoga and run clothes are now available … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , , , , , , | Leave a comment