Tag Archives: technology

Will Intel’s Magic Mirror Change Apparel Shopping?

Posted on August 26, 2012 by bermanevansretail

Intel is widely recognized for the microchips that are used in computers and other high-tech products around the world. But did you know that it is also involved with a number of other emerging innovations, such as its Magic Mirror? As … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , | 6 Comments

New Ikea Catalogs: A 3-D Look

Posted on August 24, 2012 by bermanevansretail

Ikea is one of the world’s best global retailers; and it is always looking for ways to excite its customers while also keeping costs under control — in order to maintain its low-price strategy and generate profits at the same … Continue reading →

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

E-Scores: A New Way of Mapping (Secretly) Consumers’ Buying Traits

Posted on August 19, 2012 by bermanevansretail

Depending on your perspective — as a retail business or as a shopper — there is good/bad news about the latest technological advances being used to track shopping behavior. There is now an incredible amount of in-depth information being gathered (unbeknownst to … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , | 1 Comment