-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: segmentation
Consumer-Driven Retail Trends
Bazaar Voice recently published a report on key consumer trends. It noted that: “The rise of social is shaking up things in surprising ways. What does this mean for retailers? Everything. It means the competition, which has already been fierce, … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged Bazaar Voice, competition, customer expectations, customer loyalty, customer service, experiential retailing, global, multichannel, online shopping, opportunity, planning, promotion, segmentation, success, tips, trends
Leave a comment
An Independent Bookstore That Thrives
The Strand Bookstore in New York has been around for more than 80 years despite the changing city around it — and the advent of bookstore chains and Web-based retailers. Not only is it “hanging on.” It is thriving. See how.
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing, Video Clips (non-career)
Tagged bookstore, customer expectations, customer loyalty, customer service, entrepreneur, experiential retailing, independent, location, merchandising, mobile shopping, multichannel, online shopping, planning, promotion, segmentation, small retailer, social media, Strand, trends, video
Leave a comment
Segmenting the Valentine’s Day Market
It’s already February 2013, which means that Valentine’s Day is just around the corner. And it is a BIG deal to many retailers. So let’s do our homework and understand the different types of Valentine’s Day shoppers. As reported by … Continue reading
Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, entrepreneur, experiential retailing, multichannel, Multichannel Merchant, National Retail Federation, opportunity, Rakuten, segmentation, shoppers, Valentine's Day
1 Comment
Retailing: From A to Z 