Tag Archives: mobile shopping

How Shoppers Are Saving Money

Many shoppers remain extremely price conscious when buying goods and services. The Internet and mobile devices are often used to track down the best prices. As eMarketer reports: “Smart shoppers are consulting multiple platforms to aid with shopping and to save … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , | Leave a comment

Mobile App Privacy Concerns Varies by Segment

As retailers turn more to mobile apps, they need to understand the privacy concerns of their customers. Click the chart to learn more from eMarketer.    

Posted in Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , , , , , , | Leave a comment

How Wireless Phone Carriers Will Benefit from the iPhone 5

Until now, Apple has received the main benefits from its iPhones. Because of the popularity of the iPhone, wireless carriers have sold new iPhones for far less than they paid for the phones. They have tried to make up for … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , | Leave a comment