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Tag Archives: customer loyalty
Dunkin’ Donuts: Social Media Support for Franchisees
Dunkin’ Donuts is a big believer in social media. Take a look at its Twitter, Facebook, and YouTube pages. The corporate office at Dunkin’ Donuts does a lot of the heavy lifting for social media, so franchisees do not have … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, Dunkin' Donuts, experiential retailing, Facebook, franchisee, global, multichannel, planning, promotion, social media, success, Twitter, YouTube
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Von Maur Looking to Become a National Department Store Chain
Von Maur is a very popular Midwestern U.S. department store chain with a loyal customer following. Now, the chain has more ambitious plans to expand its geographic coverage. Recently, Von Maur was the subject of a Chain Store Age cover … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged competition, customer expectations, customer loyalty, customer service, department store, entrepreneur, location, merchandising, opportunity, planning, shopping, success, Von Maur
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The Challenges of Multichannel Retailing
Recently, 1to1 Media published a report on how to address the customer service challenges facing multichannel retailers. Click the image to access the full report.
