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Tag Archives: Dunkin’ Donuts
Dunkin’ Donuts: Social Media Support for Franchisees
Dunkin’ Donuts is a big believer in social media. Take a look at its Twitter, Facebook, and YouTube pages. The corporate office at Dunkin’ Donuts does a lot of the heavy lifting for social media, so franchisees do not have … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, Dunkin' Donuts, experiential retailing, Facebook, franchisee, global, multichannel, planning, promotion, social media, success, Twitter, YouTube
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New Beverage Regulations Can Be Confusing — To Retailers and Their Customers
Retailers must deal with a wide range of regulations — from zoning laws that restrict hours of operation to minimum wage laws to price advertising laws. Many times, the rules are clear and other times they are not. And chains … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bad behavior, beverage size, chain, competition, customer expectations, Dunkin' Donuts, inventory management, lawsuit, legislation, McDonald's, merchandising, multichannel, promotion, soda, Starbucks, sugar, trends
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What Does a Franchise Disclosure Document Look Like?
Click on the logo to see an actual Dunkin’ Donuts franchise disclosure document (all 500+ page).