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Category Archives: Part 8: Putting It All Together
eBay: Back and Stronger Than Ever
Not long ago, eBay was experiencing some tough times, especially with the lessening of interest in its traditional auction system. Today, eBay is on another roll, even making the cover of a February 2013 issue of Fortune. Why is eBay doing so … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged competition, customer expectations, customer service, e-commerce, eBay, Home Depot, inventory management, logistics, Macy's, merchandising, multichannel, online shopping, opportunity, PayPal, promotion, retail analytics, trends
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Macy’s Herald Square: A $400 Million Renovation
Macy’s iconic flagship Herald Square, New York store is a major component of the retail chain’s overall positioning strategy. Click the image to see a video interview with Macy’s CEO Terry Lundgren regarding the $400 million dollar renovation of the … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career)
Tagged customer expectations, customer loyalty, customer service, experiential retailing, Herald Square, location, Macy's, merchandising, opportunity, promotion, renovation, shoppers, shopping, strategy, success, technology, Terry Lundgren, video
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A Graphical Look at the Apple Store’s Peformance
As we know, Apple’s store division has been on an incredible roll (see this post, for example). So, how are these stores doing across several financial dimensions? Recently, Horace Dediu compiled data on the Apple Store group and charted performance … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Apple, Apple Store, customer expectations, customer loyalty, customer service, experiential retailing, financial performance, online shopping, planning, retail analytics, shopping, strategy, success, trends
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Retailing: From A to Z 