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Tag Archives: Apple Store
A Graphical Look at the Apple Store’s Peformance
As we know, Apple’s store division has been on an incredible roll (see this post, for example). So, how are these stores doing across several financial dimensions? Recently, Horace Dediu compiled data on the Apple Store group and charted performance … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Apple, Apple Store, customer expectations, customer loyalty, customer service, experiential retailing, financial performance, online shopping, planning, retail analytics, shopping, strategy, success, trends
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Trademarking a Store Design: The Case of Apple Stores
The Apple Store chain, with outlets in more than 40 countries, has done very well in recent years. Shoppers like the service and the interactivity of the stores. Average sales per square foot are the highest among retail chains. Now, Apple … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Apple, Apple Store, customer expectations, customer loyalty, customer service, experiential retailing, global, location, merchandising, planning, promotion, shopping, store design, store interior, store layout, success, trademark
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