Category Archives: Part 8: Putting It All Together

This sub-category encompasses introlling and controlling the retail strategy.

The BCBGMAXAZRIA Women’s Fashion Empire Keeps Growing

Posted on November 23, 2014 by bermanevansretail

BCBGMAXAZRIAGROUP is a global retail fashion powerhouse: “Founded in 1989, BCBGMAXAZRIAGROUP is the lifetime vision of one man: Founder, Designer, Chairman, and Chief Executive Officer Max Azria. After years of success designing women’s wear in Paris and Los Angeles, Azria … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Kearney’s 2014 Global Retail Development Index

Posted on November 8, 2014 by bermanevansretail

As industrialized countries around the world plateau economically, retailers often look for opportunities in developing countries. But, where should they look? One great source of information is A.T. Kearney. Annually, A.T. Kearney produces a Global Retail Development Index (GDRI). This Index: … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment

Let’s Support Real Heroes!

Posted on November 3, 2014 by bermanevansretail

Here are two heartwarming and poignant stories about the best of us! We can all do better. Evans on Marketing We can all be responsible members of society and give back to the community. This is NOT a post about … Continue reading →

Posted in Part 1: Overview/Planning, Part 8: Putting It All Together | Tagged , , , , , , , , , , , , | 1 Comment