Category Archives: Part 5: Managing a Retail Business

This sub-category encompasses retail organizational structures, human resource management, financial operations management, and operational operations management.

“Just Looking” Fees, Really?

Posted on April 10, 2013 by bermanevansretail

It seems that some retailers will try just about anything to generate revenues and profits. But, such tactics may turn off shoppers. What do you think of this new tactic? According to Gregory Smith, writing for POPAI: “Before the rise … Continue reading →

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 3 Comments

This Is Not a Surprise: Ron Johnson Out as J.C. Penney CEO

Posted on April 9, 2013 by bermanevansretail

J.C. Penney has had trouble for quite a while. So, it went way out on a limb; and in late 2011, it hired Ron Johnson, the person who had designed and overseen the highly popular Apple Store chain. But Johnson … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , | Leave a comment

The High-Tech Brick-and-Mortar Store

Posted on April 8, 2013 by bermanevansretail

We know how aggressively some retailers are using digital technology outside of the store. Now, more firms are becoming whizzes with the “digital brick-and-mortar store.” According to Olga Kharif, writing for Businessweek: “Retailers that relied on impulse buys, especially along … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , , , , , , | 1 Comment