Category Archives: Part 5: Managing a Retail Business

This sub-category encompasses retail organizational structures, human resource management, financial operations management, and operational operations management.

Domino’s Slows Down to Make Better Pizza

Posted on June 11, 2013 by bermanevansretail

Domino’s has certainly turned things around with its better-made pizza, several new pizza products, and clever TV ads. Check out the Domino’s slowing down ad and the new humorous ad in India.      

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , , | Leave a comment

Store Entrances as a Branding Tool

Posted on June 9, 2013 by bermanevansretail

FixturesCloseUp.com provides “a pictorial inventory of unique or otherwise interesting small-scale fixtures seen across the entire range of retailing. Just as a city-scape is built up of individual bricks, beams, and boards, so a store is constructed of many small-scale … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , | Leave a comment

A New Showrooming Infographic

Posted on June 8, 2013 by bermanevansretail

In April, we posted an interesting infographic on the impact of showrooming. But this phenomenon merits even more attention. As recently reported by Retail Touchpoints: “Consumers are increasingly using their mobile devices to search for the best deals, which is … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment