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Category Archives: Part 4: Store Location Planning
Innovation in Dining Out: Dinner Lab
The Dinner Lab has turned dining out into a very unique and fun occasion. It is “a place to discover what’s possible. Our nomadic dining experience invites members to try new recipes from rotating chefs and give feedback. The dinners … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Video Clips (non-career)
Tagged customer expectations, customer satisfaction, Dinner Lab, entrepreneur, experiential retailing, infographic, innovation, New Yorker, restaurant, segmentation, video
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Better Understanding the Mind of the Multichannel Shopper
Each year, the number of consumers who shop at multiple formats — including both off-line and online — increases. To better understand these shoppers, MasterCard recently published: The Retail CMO’s Guide to the Omnishopper— “What transaction data and consumer insights … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged competition, customer expectations, customer loyalty, experiential retailing, Mastercard, multichannel, omnichannel, planning, segmentation, shopping, trends
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UPS: Monitoring Change in the Global Supply Chain
The global supply chain is sure getting more complex. UPS annually conducts a B2B survey to see what is changing in how the supply chain moves merchandise from manufacturers to their customers. To read about UPS’ latest research and view … Continue reading
