Innovation in Dining Out: Dinner Lab

The Dinner Lab has turned dining out into a very unique and fun occasion. It is “a place to discover what’s possible. Our nomadic dining experience invites members to try new recipes from rotating chefs and give feedback. The dinners are held in unique spaces that exist for only 24 hours, the company is diverse and adventurous and the chefs come from some of the world’s best restaurants.”
Today, Dinner Lab operates in more than 30 cities throughout the United States. Click here to see if your city is served. Following is a chart from the company’s Web site explaining how it works. [Click on the chart to access a larger version.] After the chart, there is a video by the New Yorker.

 

Dinner Lab 1
 

 

This entry was posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Video Clips (non-career) and tagged , , , , , , , , , , . Bookmark the permalink.

One Response to Innovation in Dining Out: Dinner Lab

  1. Pingback: Innovation in Dining Out: Dinner Lab | Retailin...

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