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Category Archives: Part 1: Overview/Planning
Consumer-Driven Retail Trends
Bazaar Voice recently published a report on key consumer trends. It noted that: “The rise of social is shaking up things in surprising ways. What does this mean for retailers? Everything. It means the competition, which has already been fierce, … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing
Tagged Bazaar Voice, competition, customer expectations, customer loyalty, customer service, experiential retailing, global, multichannel, online shopping, opportunity, planning, promotion, segmentation, success, tips, trends
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Shopper Wants Versus Needs in 2013
Now that the Great Recession is mostly behind us (although there will still be trouble spots and ups and downs in 2013), will shoppers be increasing their purchases of goods and services they “want” versus those they “need”? According to … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, economy, needs, opportunity, recession, retail analytics, shopping, trends, wants
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Retailing: From A to Z 