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Category Archives: Part 6: Merchandise Management and Pricing
How Well Are Multichannel Retailers Performing?
As more and more retailers operate as bricks-and-clicks firms by offering physical stores and online shopping to their customers, it is important that those retailers assess how well each operation is doing. Through its research, Harris Interactive has found some … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Amazon.com, Best Buy, competition, customer expectations, customer service, EquiTrend, experiential retailing, Harris Interactive, inventory management, location, merchandising, multichannel, Office Depot, online shopping, retail analytics, retail positioning, segmentation, store branding, Target, Wal-Mart, Walgreens
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ShopHouse by Chipotle
Chipotle is a very popular restaurant chain: “When Chipotle (pronounced chi-POAT-lay) opened its first store in 1993, the idea was simple: demonstrate that food served fast didn’t have to be a ‘fast-food’ experience. We use high-quality raw ingredients, classic cooking … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Chipotle, competition, customer expectations, entrepreneur, experiential retailing, fast-casual, food, location, merchandising, opportunity, restaurant, segmentation, ShopHouse, strategy
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Follett Uses Technology to Run Its Book Operations
Follett “generates more than $2.7 billion in annual sales by providing universities, libraries, and schools and school districts with a wide range of educational tools and services that fuel the learning process and spark the imagination. We bring together our capabilities … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career)
Tagged bookstore, Follett, inventory management, logistics, merchandising, multichannel, planning, retail analytics, Retalon, software, technology, video
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