Tag Archives: Wal=Mart

Upgrading Walmart’s Employment Practices

Posted on October 18, 2016 by bermanevansretail

For years, Walmart has had tough labor practices and been heavily criticized for them. For example, it has been sued by many women for unequal pay and promotion opportunities, fought hard against employees unionizing, paid low wages, etc. But, now … Continue reading →

Posted in Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 1 Comment

The Retailers That Millennials Love

Posted on October 5, 2016 by bermanevansretail

Millennials represent a huge, demanding, and challenging consumer segment for marketers. With that in mind, let’s ask: What retail brands are doing best among Millennials? Recently, Moosylvania — a company involved with branding, digital, and experiential (“Digital connectivity has changed … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , , | 2 Comments

Do You Really Want to Be a Walmart Supplier?

Posted on July 12, 2016 by bermanevansretail

Getting Walmart as a customer can generate a huge amount of revenues for a supplier, even a small one. But beware — what Walmart giveth, it can also taketh away!! Consider these observations from one expert: “Les McKeown, the Founder, … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Video Clips (non-career) | Tagged , , , , , , , , , | Leave a comment