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Tag Archives: video
FTC Becoming More Active in Fight Against Spam
The U.S. Federal Trade Commission is picking up its pace in the battle against spamming. On the whole, retailers are very supportive of these efforts because legitimate firms generally do not spam — yet, their messages are often lost/ignored in … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Video Clips (non-career)
Tagged bad behavior, customer expectations, E-mail, FTC, promotion, spam, tips, trust, video
1 Comment
What Is Market Fairness with Sales Tax?
As we discussed last year, the fairness of Internet-only firms not collecting sales tax remains a hot topic. Both bricks-and-clicks firms and retailers not doing business online are at a significant price disadvantage. That is why store retailers are still … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing
Tagged competition, customer expectations, location, Marketplace Fairness Act, merchandising, multichannel, National Retail Federation, online shopping, pricing, sales tax, video
2 Comments
Ikea: Cutting-Edge Catalogs
Ikea is a global powerhouse in furniture retailing. It operates about 340 stores in 40 countries. “The Ikea Concept is created to give the many people, regardless of the thickness of their wallets, the possibility to furnish their homes – even when times are … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career)
Tagged catalog, customer expectations, customer service, experiential retailing, global, Ikea, JWT Intelligence, merchandising, multichannel, online shopping, opportunity, promotion, technology, trends, video
1 Comment
