Tag Archives: Twitter

Which Retailers Are the Kings of Social Media?

Posted on October 18, 2012 by bermanevansretail

Unmetric, a social media benchmarking firm, recently conducted research on the prowess of several retailers. According to Unmetric: “Wal-Mart has more than 17 million Facebook fans and Target has 14 million. Target dominates on Twitter with more than 339 thousand … Continue reading →

Posted in Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , | Leave a comment

The Boom in Location Tagging: An Opportunity for Retailers

Posted on August 27, 2012 by bermanevansretail

It is certainly time for retailers to better understand how people are using location tagging via their mobile devices — and to act appropriately in driving more of those people to their stores. As reported by eMarketer: “Mobile audience media … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | Leave a comment

We’re Now Tweeting!

Posted on August 11, 2012 by bermanevansretail

You can now follow us at Twitter: https://twitter.com/beretail. Thanks.

Posted in Careers in Retailing, Global Retailing, Online Retailing, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment