Tag Archives: Twitter

Two Steps to Leverage the Power of Twitter

Posted on June 26, 2012 by bermanevansretail

According  to Susan Hanshaw, CEO of Inner Architect, a digital marketing firm: “Most merchants on Twitter are using the channel like a public E-mail platform. The majority of messages are sales pitches and very little engagement with followers, which completely … Continue reading →

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“Killer” Social Media Strategies

Posted on June 12, 2012 by bermanevansretail

Click the cover of this report to learn more about how to maximize a social media strategy that utilizes Facebook, Twitter, and/or YouTube.

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Google+ a Ghost Town as Brands Decamp for Pinterest

Posted on May 25, 2012 by bermanevansretail

Google has been working quite hard to become a bigger player in the social media marketplace with its Google+ venture. But as of now, the results are disappointing. As in Cotton Delo reports in Advertising Age: “Google+ launched brand pages … Continue reading →

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