Tag Archives: trends

Augmented Reality: “Magic Mirrors” Getting Even More Attention

As we have reported before in two different posts (1, 2), in-store augmented (virtual) reality has been garnering a lot of attention. Now, Great Britain’s Tesco can be added to the list of retailers that are trying out some form … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , | 1 Comment

Mobile Shopping Is Heating Up

In 2011, U.S. retail sales via mobile devices totaled $13.63 billion. By 2016, annual retail sales through mobile media are expected to reach $86.86 billion. As eMarketer notes: “With digital storefronts just an arm’s length away, millions are reaching first … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , | Leave a comment

eBay: Expanding Its Multi-Channel Efforts

eBay is well known for its online retail prowess. As the company notes: “With more than 100 million active users globally, eBay is the world’s largest online marketplace, where practically anyone can buy and sell practically anything. Founded in 1995, … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Social Media and Retailing | Tagged , , , , , , , , , , | Leave a comment