Tag Archives: technology

Amazon and eBay: Retail Killers Or Fighting for the 6 Percent?

Posted on December 20, 2013 by bermanevansretail

Clearly, Amazon.com and eBay are major — and aggressive — price-oriented online retailers. And yes, they have clobbered some store retailers’ profit margins and driven many store retailers out of business. And yes, they are competing with each other as … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 2 Comments

Retailers Pumping Up Digital Advertising

Posted on November 27, 2013 by bermanevansretail

As we know, digital communications and retailing are booming. Now, new data from eMarketer shows how big the boom is: “Bolstered by growing E-commerce sales and time spent across digital channels, the U.S. retail industry will grow its digital ad spending … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , | 1 Comment

How the Restaurant Industry Is Using Digital Media

Posted on November 13, 2013 by bermanevansretail

There are lessons to be learned by retailers from the experiences of the restaurant industry with digital media — both good and bad. According to eMarketer: “Social media have become a blessing and a curse for the restaurant industry. The … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 1 Comment