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Tag Archives: segmentation
Seating for 5,000? West Lake Restaurant in China
For those of us accustomed to dining out in a typically sized restaurant, seating for 250 or 500 people may make a restaurant seem massive. So, how about these statistics for the West Lake Chinese Restaurant in Changsha, China? The … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged China, global retailing, planning, promotion, restaurant, retail analytics, segmentation, success, West Lake Restaurant
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Manfluencer: Another New Term for the Retailing Dictionary
We have written about the important topic of the shopping behavior of men versus women several times before. See, for example, 1, 2, 3, 4. Now, let’s add another post to our collection — because this is such a timely … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, manfluencer, men, merchandising, opportunity, planning, segmentation, shoppers, trends, video, women
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New eMarketer Retail Roundup Report
eMarketer recently published a new report on the status and future of E-tailing. As it notes in the introduction to the report: “U.S. retail E-commerce sales are expected to continue growing robustly in coming years, reaching $262.3 billion in 2013. … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged competition, customer expectations, customer loyalty, customer service, E-tailing, eMarketer, experiential retailing, multichannel, online shopping, opportunity, segmentation, tips, trends
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