Tag Archives: RFID

Are You as Attuned to RFID Technology as You Should Be?

Posted on March 22, 2016 by bermanevansretail

Guest Blogger Today’s post on RFID technology is by Chris Landry, the Managing Director of Colourfast, an international paper and plastic card printer that is based in Ontario, Canada.  _______________________________________________________________________ RFID Technology in Retail — An Infographic The concept of radio frequency … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment

Mobile RFID: Not Just for Online Retailers

Posted on October 29, 2013 by bermanevansretail

It is more important than ever that store-based retailers understand how mobile devices can be used to drive business for their stores — and to plan and act accordingly. As Lorna Pappas reports for Retail TouchPoints: “Brick-and-mortar shopping looks more … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , | Leave a comment

RFID Chips and Privacy

Posted on June 25, 2012 by bermanevansretail

In this video, the privacy-related impact of RFID chips upon shoppers is discussed.    

Posted in Privacy and Identity Theft Issues, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment