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Tag Archives: RFID
Are You as Attuned to RFID Technology as You Should Be?
Guest Blogger Today’s post on RFID technology is by Chris Landry, the Managing Director of Colourfast, an international paper and plastic card printer that is based in Ontario, Canada. _______________________________________________________________________ RFID Technology in Retail — An Infographic The concept of radio frequency … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing
Tagged Chris Landry, Colourfast, infographic, inventory management, merchandising, radio frequency identification, retail analytics, RFID, technology, trends
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Mobile RFID: Not Just for Online Retailers
It is more important than ever that store-based retailers understand how mobile devices can be used to drive business for their stores — and to plan and act accordingly. As Lorna Pappas reports for Retail TouchPoints: “Brick-and-mortar shopping looks more … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, customer loyalty, customer service, experiential retailing, mobile, multichannel, opportunity, planning, RFID, store, technology
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RFID Chips and Privacy
In this video, the privacy-related impact of RFID chips upon shoppers is discussed.