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Tag Archives: mobile
Cyber Monday Getting More Mobile
According to research conducted by AppLovin and reported by Marketing Land: Using a mix of its own data and third party data, mobile ad personalization platform AppLovin is predicting that nearly 30 percent of Cyber Monday transactions this year will … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged 2014, AppLovin, customer expectations, Cyber Monday, experiential retailing, Marketing Land, mobile, multichannel, online shopping, opportunity, shopping, trends
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Mobile Shoppers and Their Choice of Payment Methods
According to recent research from Nielsen, mobile shopping is impacting more than just our way of shopping, it is also changing the way we pay for purchases: “Digital is starting to transform how consumers pony up cash for their everyday … Continue reading
Mobile Keeps Growing for Retailers
According to new research by Fetch, a full-service mobile marketing agency, mobile is becoming ever more important for retailers: “Fetch conducted a series of interviews with executive-level thought leaders at several retail brands across multiple industries. Through these insider discussions, Fetch gained deep insights into the … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, digital, experiential retailing, Fetch, mobile, multichannel, opportunity, trends
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